The consumer mind is known to be like a black box, because it’s extremely unpredictable when it comes down to making purchase decisions. Initially, I thought it was the convenience/cost factor, but then you see shops or services which are located far away, and yet you find this bunch of people travelling far away distances …Read more
For starters, let’s understand the basic difference between a ‘website’ and ‘mobile website’. A website, is accessible via computer systems like desktop computers, laptops etc. While on the other hand, mobile web, refers to the use of browser or Internet-connected applications from a mobile device. With the majority of the world shifting towards wireless and …Read more
Jim Rohn said: “If you make a sale, you can make a living. If you make an investment of time and good service in a customer, you can make a fortune.” But when dealing with clients, you are not always lucky enough to land angels who have a “Thumbs Up” for your services in respect …Read more
The main objective of a company is to maximize profits from its operations. Profit motive is what encourages a firm to undertake different marketing and management strategies which will lead to revenue maximization in both the long run and the short run. As a company prospers, sales increase and this leads to revenue maximization. A …Read more
