According to the Social Media Statistics to kickoff 2012, more than 3.5 billion pieces of content are shared each week on Facebook. Facebook is one of the leading players in the industry of social media, with more than half a billion users all over the world. It is very important for marketers and business owners to understand what Facebook …Read more
According to Sergio Zyman, former Chief Marketing Officer, Coca Cola, “Traditional marketing is not dying – it’s dead!” He believes, “The era of marketing as we have known it is over, dead, kaput – and most marketers don’t realize it…” Cultural and technological changes are impacting local businesses in a more severe way than we …Read more
Like the famous quotations goes, “there are no free lunches”, there are also no “free customers”. A lot of investment and expenditure takes place by companies in order to attract customers for their business and help gain popularity. The customers are a crux of a business and without them; there is no profit or success. …Read more
Customers are, what we like to believe, the foundation of a successful business. This primarily means that a customer’s experience of your business carries great significance because customers provide the general insight into your organization and that helps you maintain a strong base for building the structure for your company’s future growth. Where companies go …Read more
With so many competing products and services in today’s business environment, a simple referral is often a key factor when it comes to swaying a person’s investment decision. Word-of-mouth is one of the most credible forms of advertising because it’s an authentic promotion from someone who stands to gain nothing personally, yet is putting their …Read more
According to the Experian, 2011 Social Media Consumer Report 91% of the American adults online, which sums up to 129 million approximately, access some form of social media each month. This tells us about the power/reach of the social media these days. In another survey by the Constant Contact, 63 percent quote Facebook, and 30 …Read more
Ever heard the cliché, Man can’t live on bread alone? Well it’s very true. Everyone needs to socialize in order to feel like a part of a particular society, community or group. Alone, a person can’t possibly progress successfully and happily. We all need relationships to survive, family, friends, and other professional relations that help you step forward …Read more
IBM is a very old, ancient company, which was founded back in 1889 and got incorporated 22 years later, at least when compared to Apple or Microsoft. Even though IBM’s said to be the worlds’ largest IT employer, its revenue has fallen behind Hewlett-Packard’s since 2006, but interestingly it has still managed to remain the most …Read more
A lot of companies these days rely on blogging to increase their online presence. The more they get searched for the better it is for their marketing appetite. But being able to build and sustain a successful blog is not as easy as it may seem. The success of your blog is directly proportional to …Read more
Facebook has been changing its interface every now and then, but has never received such reluctance, as “Timeline” has. The soon to be mandatory Facebook design is being disliked by many, who feel that the now “classic” Facebook design is more users -friendly and more fun, as compared to the hap hazard and random Timeline …Read more
